Lori Goldberg to Panel at Life Sciences Programmatic Buying Summit

Lori Goldberg will be joining fellow panelists at ExL Events Life Sciences Programmatic Buying Summit in Philadelphia.

Pharmaceutical companies are typically a good 10 years behind other industries in terms of contemporary design and consumer targeting. They are very conservative in this respect, and there are many issues that surround the targeting of these individuals, surfacing some internal transparency obstacles. Over the past few years, some companies have used technical targeting techniques to reach patients, but this becomes a very troublesome and time-consuming task. While many media serving strategies are available, they absolutely NEED to be cutting edge.

ExL Events’ premiere Life Science Programmatic Buying Summit will give you the tools that you need to proactively market pharmaceutical products while remaining compliant and avoiding regulatory issues.

August 10th & 11th
Sonesta Hotel Philadelphia
1800 Market Street
Philadelphia, PA 19103

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