Google and Silverlight Digital partnered last week to host the first in a series of events planned by the two companies to provide focus on evolving digital advertising strategies in key markets. First up: Pharmaceutical and Healthcare. Forty-five leaders from New York’s Pharmaceutical and Healthcare digital advertising community were in attendance for a unique half-day...Read More

A quick photo from the front row at AdTech New York. The panel, “Going Programmatic: In-House or Agency” featured Silverlight Digital CEO Lori Goldberg and our client, André Rojer, Marketing Manager for the Curaçao Tourist Board.Read More

NEW YORK (October 22, 2015) Silverlight Digital, a boutique digital media agency in New York, announces today that CEO Lori Goldberg has been selected to speak at AdTech New York on November 5th at the Javits Center. The panel, “Going Programmatic: In-House or Agency” will feature Lori and Silverlight Digital’s client, André Rojer, Marketing Manager...Read More

Lori Goldberg will be joining fellow panelists at ExL Events Life Sciences Programmatic Buying Summit in Philadelphia. Pharmaceutical companies are typically a good 10 years behind other industries in terms of contemporary design and consumer targeting. They are very conservative in this respect, and there are many issues that surround the targeting of these individuals, surfacing...Read More